Over 50 years ago

...two brothers were annoyed with the school children warning signs at the time. They took the matter into their own hands and their innovation, the first roof mounted school children warning sign, became the norm that the Swedish law was later written after.

It also became the start of a long innovation journey with a strong focus on taxi roof signs. Today Pointguard is still a family company, but has developed into a modern, agile company that develops smart roof signs and other high-tech products that create new values for taxi companies and authorities around the world.

Family owned

We work long term, with dedication and personality.

As a family-owned company Pointguard has no limiting demands for short-term profits from external shareholders. Instead our focus is long-term and what is best for our customers and us in the long run. Close relations with our customers are important to us: we help our clients to do better business and work very hard to make sure that all our customers get good service and a warm welcoming.

Our core values

Quality - You can be sure that Pointguard products are high end, quality products. We always deliver the best possible and do our absolute best to keep our customers satisfied. We believe that the basic condition to deliver this to our customers is a combination of small size organization with short decision making and a strong personal commitment and narrow customer focus. Innovation - Innovation has always been one of Pointguard's key competitive advantages and for us this is about the willingness to change, innovate and constantly challenge ourselves and our products to new technical platforms, modern design and other solution that gives our products added values. With a narrow customer focus we hope to be more responsive to our customer needs and therefore also provide products and services with a higher degree of innovation and satisfaction than our competitors. Flexibility - Flexibility symbolizes the Pointguard's ability to adapt the company and its products according to the terms and conditions that apply to both us and our customers. More specifically this is about our ability to deliver and introduce flexible solutions and fixings when it comes to installation and usage of our products.

Product development

Contact Info

Let us help you stand out against the competition. Pointguard can provide you with unique taxi lights and smart roof signs unlike anything you have seen. Drop us a line or give us a call and we'll tell you more!

Contact Address

Pointguard HQ, Ekeby bruk 2N SE-752 63 Uppsala, SWEDEN

Get directions

General Inquiries

+46 18 512020

sales@pointguard.se